Transform your hair in 7 days with Initialiste. Our first skincare-inspired super serum that acts on the four attributes of total hair beauty: 1. Strength 2. Shine 3. Softness 4. Substance. With continued usage, your hair stays healthier from root to tip allowing it to grow longer with 93% less breakage. Maximize the potential length of your hair. Keep it longer and stronger as it grows.


  •   This product is available for home delivery when you are travelling within EU
  •   This product is available for preorder

Price guarentee

Save 20% on perfumes and cosmetics

Our price guarantee ensures that you buy perfume, cosmetics and skin care products 20 % cheaper than the recommended city prices on the Danish market. If you can document that you have found a specific product cheaper than the price you paid in the TAX FREE-shop within 30 days of your purchase (special offers, internet sales and sales excepted), we will repay and double the price difference.

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